In 1999, she opened her first hair salon under the name ZENZ Organic Hairdressing, which was the beginning of ZENZ, where natural health and sustainability were the core values. As Anne-Sophie developed an allergy to traditional hair products during her apprenticeship, the selection of professional products free from unwanted chemicals was very limited, which made her work as a hairdresser difficult. For Anne-Sophie, it was the beginning of a long battle where the mission to contribute to a healthier and more sustainable hairdressing industry was established.
In 2005, Anne-Sophie was a part of the establishment of Green Salon. It is a certification given to hair salons that use healthier products and actively work to reduce their environmental and climate footprint.
By the summer of 2007, Anne-Sophie had been running her business for several years, and it was steadily growing. She realized that she had reached a point where she needed help with the further development and management of ZENZ. In her search for assistance, she met Jørgen Skjødt, who worked as a business developer and business angel. The meeting between Anne-Sophie and Jørgen turned out to be a fateful meeting. They fell for each other and shared a passion for a healthier and more sustainable beauty industry. In 2008, the couple became partners both personally and professionally, and a new dream for the further development of ZENZ was born. They set their own eight goals for sustainable development.
The first ZENZ products were ready in 2010 and were certified by the Nordic Swan Ecolabel and AllergyCertified. It was a small exclusive line of professional hair products that have been continuously expanded and today includes everything from haircare, styling, henna hair colours to makeup, oils, face creams, and sun protection. In 2015, Anne-Sophie won the award Hairdresser of the Year at Danish Beauty Award.